Why shopping small makes a big difference on Small Business Saturday

Hailey Waldo editor@riverbendnews.org With the holidays right around the corner, many choose to shop at major businesses and online, but it’s the small businesses that keep the economy going. Skip the mass-produced, overrated items from big chain stores this season and find gifts for everyone in your family by visiting local stores. You’ll be rewarded with truly unique items, community support, and a great shopping experience. When residents choose to shop at independent, locally owned businesses, they’re doing far more than making a purchase; they’re investing in the community. Studies show that small businesses retain a much larger share of their revenue within the local